Retailer’s joint pricing model through an effective preservation strategy under a trade-credit policy

Sustainable inventory management is a common issue for any industry. This proposed study explains representation of mathematical modelling maintaining sustainability through the preservation technology deteriorating products and trade-credit strategy sustainable marketing. Based on actual life circumstances, it found that demand deteriorated influenced by increasing frequency advertising technology. The foremost aim this to maintain with optimal pricing strategies invest in cycle length take full advantage total profit. For solving model, classical optimization technique utilized, some theoretical results are shown graph profit function. Couples experiments compare existing literature give outcomes different deterioration types. To illustrate justify sensitivity analysis conceded demonstrating model’s flexibility changing one parameter while keeping others fixed. result shows under makes management’s most substantial marketing benefit.